Maximising Trade Show Opportunities

Join NDI in partnership with Xel Training & Development for our 3 hour course which will give you the tips and tools on getting the most from a trade show/exhibition and incorporates the following areas:

• What to do pre-show e.g. social media marketing and arranging meetings
• Presenting your stand and how to attract visitors into your space
• Appropriately greeting and engaging visitors to the stand
• Using core selling skills – questioning, listening & identifying customer needs and objection handling
• Following up on leads in a timely manner
• Describing what trade shows can and can't do for business
• Setting realistic goals/objectives for shows/exhibitions
• Adhering to professional appearance and etiquette standards during trade shows/exhibitions…the do’s and don’ts